[{"data":1,"prerenderedAt":144},["ShallowReactive",2],{"insight-ties-that-bind-gaming":3},{"id":4,"title":5,"body":6,"category":133,"date":134,"description":135,"extension":136,"image":137,"meta":138,"navigation":139,"path":140,"seo":141,"stem":142,"__hash__":143},"insights\u002Finsights\u002Fcase-studies\u002Fties-that-bind-gaming.md","Ties That Bind Gaming",{"type":7,"value":8,"toc":124},"minimark",[9,22,27,30,51,55,117,121],[10,11,12],"p",{},[13,14,15,21],"em",{},[16,17,5],"a",{"href":18,"rel":19},"https:\u002F\u002Fwww.tiesthatbindgaming.com\u002F",[20],"nofollow"," publishes original gaming content across video games, tabletop RPGs, and board games—articles, podcasts, and video—with a focus on how games feel to play, not review scores or gimmick headlines. What started as a focused build to support independent publishing grew into a full media hub with searchable archives, recurring series, and tools for the community.",[23,24,26],"h2",{"id":25},"room-to-grow","Room to grow",[10,28,29],{},"Early on, the priority was a platform that could keep pace with the catalog: Let’s Plays and playthroughs, written features and lists, long-running tabletop campaigns, and developer interviews. The site needed clear structure so visitors could browse by game, series, or topic without getting lost as new categories appeared.",[10,31,32,33,38,39,44,45,50],{},"WebCraft designed and built the experience around that reality—navigation and landing pages that scale with the content. That includes space for deep ",[16,34,37],{"href":35,"rel":36},"https:\u002F\u002Fwww.tiesthatbindgaming.com\u002Ftabletop-rpg\u002Falien-rpg-tools\u002F",[20],"Alien RPG"," coverage and the ",[16,40,43],{"href":41,"rel":42},"https:\u002F\u002Fwww.tiesthatbindgaming.com\u002Ftabletop-rpg\u002Fhalifax-precious-cargo-betwixt-dragons-and-ghosts\u002F",[20],"Halifax"," campaign alongside one-off indie spotlights, ",[16,46,49],{"href":47,"rel":48},"https:\u002F\u002Fwww.tiesthatbindgaming.com\u002Fcontent\u002Fdev-dialogs-direct\u002F",[20],"Dev Dialogs Direct",", and curated lists—one coherent home for many formats.",[23,52,54],{"id":53},"what-we-put-in-place","What we put in place",[56,57,58,66,72,111],"ul",{},[59,60,61,65],"li",{},[62,63,64],"strong",{},"Site architecture and performance"," — A foundation that stays manageable as new series and categories are added, with pages tuned for discovery and sensible load behavior.",[59,67,68,71],{},[62,69,70],{},"SEO"," — Titles, structure, and metadata aligned with how people search for games, genres, series, and show names—so articles and videos surface cleanly in search and social previews.",[59,73,74,77,78,83,84,83,89,83,94,83,99,104,105,110],{},[62,75,76],{},"Social distribution"," — Publishing workflows across ",[16,79,82],{"href":80,"rel":81},"https:\u002F\u002Fwww.youtube.com\u002F@tiesthatbindgaming",[20],"YouTube",", ",[16,85,88],{"href":86,"rel":87},"https:\u002F\u002Fwww.tiktok.com\u002F@tiesthatbindgaming",[20],"TikTok",[16,90,93],{"href":91,"rel":92},"https:\u002F\u002Fwww.facebook.com\u002Ftiesthatbindgaming",[20],"Facebook",[16,95,98],{"href":96,"rel":97},"https:\u002F\u002Fwww.instagram.com\u002Ftiesthatbindgaming\u002F",[20],"Instagram",[16,100,103],{"href":101,"rel":102},"https:\u002F\u002Ftwitter.com\u002Ftiesthatbindgaming",[20],"X",", and ",[16,106,109],{"href":107,"rel":108},"https:\u002F\u002Fwww.reddit.com\u002Fuser\u002Ftiesthatbindgaming",[20],"Reddit",", so new work reaches people on the channels they already use.",[59,112,113,116],{},[62,114,115],{},"Video pipeline"," — Edit, transcode, upload, and platform-specific metadata—titles, descriptions, and tags—so video content reinforces the same story as the written site.",[23,118,120],{"id":119},"the-long-view","The long view",[10,122,123],{},"Ties That Bind Gaming continues to expand its library and its reach. WebCraft stays engaged as priorities shift: new series, new platforms, and more ways to serve players and creators. That kind of steady collaboration is what turns a launch into a lasting channel—and it reflects how WebCraft approaches long-term client work.",{"title":125,"searchDepth":126,"depth":127,"links":128},"",4,3,[129,131,132],{"id":25,"depth":130,"text":26},2,{"id":53,"depth":130,"text":54},{"id":119,"depth":130,"text":120},"case-study","2021-02-21","A gaming media site built for long-form articles, video, podcasts, and community tools—from Alien RPG campaigns to indie horror spotlights.","md","\u002Fimages\u002Fcase-studies\u002Fties-that-bind-gaming\u002Ffeatured-image.webp",{},true,"\u002Finsights\u002Fcase-studies\u002Fties-that-bind-gaming",{"title":5,"description":135},"insights\u002Fcase-studies\u002Fties-that-bind-gaming","aagqz6IwVJumKqC_3-98yj06nyjBIw05818jssPQA2k",1776165820684]